Students in Dr. David Herrera’s Concert Promotions class were assigned the task of executing a live event at a local venue and raised $2,000 for a donation to the Cure International, a charity that provides free medical care to countries in need. Mark Fuhrer, Daniel Jenkins, Stephanie Kopel, Kellie Longworth, Kendall McHenry and Geoffey Webb completed their project with a concert on April 13 at the Mercy Lounge with over 400 paying attendees. The show raised enough to cover all expenses plus the Cure International donation, which is covering the knee surgery of a 7-year-old Ethiopian boy. Students worked during the semester to book the talent through local agents, worked with managers, modified agreements/riders, executed a great promotion including radio buys, print adds and social media ad buys, then settled the event payout after box office closed with the venue. The show talent was The Vespers, Judah & the Lion and Shel.
